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7 Ways to Thrive in Any Economy (Part 1)

Presented by Danny Rocks, The Catalyst Rocks, Robin Walenta, West Music Co., Gayle Beacock, Beacock Music, George Hines, George's Music, and Kevin...

7 Ways to Thrive in Any Economy (Part 3)

Presented by Danny Rocks, The Catalyst Rocks, Robin Walenta, West Music Co., Gayle Beacock, Beacock Music, George Hines, George's Music, and Kevin...
Establishing Purpose and Qualifying Needs (Live Session) thumbnail

Establishing Purpose and Qualifying Needs (Live Session)

It's easy to make assumptions about customers.  Sometimes we fail to address the real reason why a customer visits our store.  Establishing...
The Value of Sales Training thumbnail

The Value of Sales Training

In this segment, Kevin Cranley, President of Willis Music Company, talks about how his company has used sales training to create a consistent...

Greeting the Customer and Building Rapport (Live Session) thumbnail

Greeting the Customer and Building Rapport (Live Session)

Customers will buy when they feel a sense of trust and connection. In order to establish trust with your customer, you begin by building rapport....

Greeting the Customer and Building Rapport (Live Session)

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Customers will buy when they feel a sense of trust and connection. In order to establish trust with your customer, you begin by building rapport. This starts with the first interaction between your customers and your staff. In this session, Kevin will cover the 10-Second Rule and the 2-Minute Rule, Greetings that Work and Greetings that Don’t, Your Customer is Your “Best Friend,” and the Power of Rapport.

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