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NAMM Announces Plans for 2010 National Wanna Play Music Week
NAMM today announced plans for its fourth annual National Wanna Play Music Week taking place May 3-7, 2010. The Week’s activities are designed to put the media spotlight on the many proven benefits of playing music and give people new reasons to start or re-start this life-changing activity.
"According to the latest Gallup Poll conducted by NAMM, more than 85 percent of people who don’t currently play a musical instrument WISH that they did," said Scott Robertson, director of marketing and communicaitons, NAMM. "National Wanna Play Music Week is wish-granting central for all of those people sitting in the audience when they really want to be playing on the stage!"
The Week's scheduled activities include:
Music Monday, May 3— NAMM will join the Coalition of Music Education in Canada in its sixth annual Music Monday event May 3, 2010, to demonstrate the importance of music education programs throughout North America, and to celebrate the many proven benefits of playing music for people of all ages. To sign up and join us, please visit http://www.wannaplaymusic.com/programs/music-monday-usa. Watch for national media coverage of this event to kick the week off right.
Tuesday, May 4 — To celebrate the spontaneity of music making and the fact that anyone can do it, NAMM will organize a series of “flash mob/flashjams” across the country to be shared on social media networks, creating buzz for music-making and helping to really drive our point home. Watch for more information about this as it evolves on namm.org and wannaplaymusic.com
Wednesday, May 5 — Everyone starts somewhere, and chances are it’s in music class. To recognize that fact, the NAMM Foundation will announce its “Best Communities for Music Education,” honoring schools and communities that work hard to make music a part of a complete education for every child.
Thursday, May 6 — You’d be surprised by how many celebrities (including actors, authors, sports stars and politicians) also play music just for fun. NAMM will feature many of these “unexpected celebrity musicians” in creative ways on this day. Watch for media updates from NAMM on this.
Friday, May 7 — Music Store Appreciation Day. So many musical dreams start in the most humble of places and we’re bringing National Wanna Play Music Week to a close by honoring the hub of all things musical, the local community music store and encouraging non-musicians to pay these stores a visit to get started.
NAMM expects an exciting week of media coverage, special events, promotions and reminders of why playing music is a great thing to do regardless of age or skill level. And more importantly, the music products industry will give all of those non-players new reasons to pick up an instrument and make 2010 the year when they actually did it.
If you have ideas or feedback about how you'd like to participate in National Wanna Play Music Week, please e-mail info@namm.org or call 1-800-767-NAMM.