NAMM U Sessions a Hit at Music China

For the sixth year, NAMM provides forum for lively educational sessions and international insights for best business practices.

Almost 1600 people attended NAMM U sessions at the 2011 Music China Show in Shanghai, an increase of nearly 60 percent over last year. The standing-room-only sessions included NAMM Chairman Kevin Cranley’s keynote speech and panel discussion “New rules in MI: Creating Customers and Keeping Them,” as well as a variety of how-to sessions taught by industry experts and NAMM Members, including Ryan West of West Music; Ms. Zhu Wenyu, General Manager of Best Friend Music; Ms. Cheng Jinyuan, Deputy General Manager of Roland; and Mr. Blue Lan of KHS.

For more information about NAMM University at Music China, please contact bettyh@hamm.org.

Photo Caption (L-R): Clive Roberts, Peavey Europe; Hans Thomann, Thomann Music; Huang Maogiang, Music Retailers of China Musical Instrument Association; Kevin Cranley, NAMM Chairman, Willis Music Co.; Betty Heywood, NAMM; Liu Weiming, TianMu Music.