NAMM U Summer Sessions
State of the Industry Address (Summer NAMM 2010)
Joe Lamond & Guests
We've all read about the changes in the U.S. and world economy, and there’s no escaping talk of the challenges that exist. Even so, there's persistent discussion about new ways to look at business. When it comes to the music products industry, there are individuals and leaders who can shed light on how we can plan for the future. Join the dialogue on day one of Summer NAMM as NAMM President/CEO Joe Lamond talks about where we are currently, asks special guests to share their ideas and perspectives for coming out ahead, and explores ways to plan successfully for the third- and fourth-quarter business—and for the future of our industry.
What’s Working for My Store—Now!
No theory, no fluff, just actual tales from the front line of music retailers. Danny Rocks has assembled a panel of music retailers who will share the ideas that are actually working for them, now! Five ideas in twenty minutes! These are ideas you can quickly adapt—no matter the size of your store, the size of your trading area, or the range of your product lines!
How to Get a Crowd in Your Store Every Day!
It takes some creativity and planning to generate business on those off days. Listen in for a dozen ways to keep the cash register ringing in the slowest of times.
5 Ways to Get More Business out of Every Customer
It takes a little effort to create that extra sale, otherwise you could replace your salespeople with vending machines. There’s more business than you might think coming in your store with every customer who walks through the door. Bob will present some easy ways to maximize every sale to substantially increase your overall sale.
Back to Basics: DNA of a Successful Music Store
Even though most music retailers are selling similar products and offering similar services, the way each retailer goes about their business is as unique as our DNA. However, in the final analysis, there are a few similarities found among financially successful retailers. From financial management to customer service, routinely performing some basic but important tasks separates the profitable from the bankrupt. Join music industry consultants Alan Friedman and Daniel Jobe as they take the time in this double session to highlight these essential tasks and give you some insight that could change your music retailing DNA.
Basic Marketing for Smart Music Store Owners
Marketing is part science, part art, and just filled to the brim with a ton of jargon, acronyms and theory. And some of that stuff can be very useful in running your business. Learn the difference between goals, strategies, tactics—and why you should know and care about these terms. Don't have a marketing plan for your store? No problem! We'll walk through one together as you ask questions, learn from your peers—and have some fun.
Finding More Customers and Capital in a Continually Changing Economy
Whether in good times or bad, businesses need access to two important things: more customers and accessible funding. This session will give you practical tools and tips that can help you access FREE resources to boost your business marketing and identify new capital opportunities.
Give Your Lesson Program a Profit Makeover!
We’ve heard it all before: lessons bring traffic, not profits. But don’t stop there. Make your lesson center one of your biggest profit centers. Join Robin Walenta of West Music and learn different strategies on how to run a successful (and profitable!) lesson studio operation.
5 Things to Consider When Placing a Purchase Order
It’s one thing to know all about music products—but it’s another to be a savvy music products buyer for your business. If you want to feel confident about your store’s purchasing decisions, then this session will help you avoid the school of hard knocks! Learn the right questions to ask and the factors to consider before ordering, regardless of the economy. Join fellow retailer Peter Dods as he shares practical advice and real-life experience to avoid some of the buying mistakes and pitfalls, in order to manage a positive and consistent business climate for your staff and store.
How to Manage Your Inventory for Maximum Profit
Is it possible to manage your inventory profitably while continuing to offer your customers a good selection of products? The answer is “Yes!”—as long as you follow an integrated strategy for purchasing, budgeting and measuring the performance of your inventory. Join George Hines, of George’s Music, as he provides answers to these questions: What is the proper amount of inventory for you to stock? What are the best strategies to follow when purchasing inventory? How can you maximize inventory turns and gross margins? What “key indicators” should be in place to help you maximize your profits and customer satisfaction?