electric guitars

R. C. Allen is a guitar luthier that uses the style of his many friends of the era in the early 1950s in Southern California when guitar innovators were reshaping the instrument and grooming it for a new birth. RC was building his own unique instruments when Leo Fender and Lowell Kiesel of Carvin were also just starting out. RC was influenced greatly by his dear friend Paul Bigsby who worked for Merle Travis on one of the most historic electric guitars of the era.

Shiro Arai is the founder of Aria Guitars, a Japanese electric guitar company that gained great international success in the wake of the Beatles invasion—both in America and (as some of us may forget) Japan.  Mr. Arai was an early pioneer of Japanese/American commerce, developing one dealer base that represented both countries.  When Mr. Arai established the company in 1956, his focus was on classical instruments, as he himself was a trained classical guitarist and educator. 
 

Sterling Ball’s great-grandfather was a successful songwriter in the golden era of Tin Pan Alley and wrote a series of hits such as “When Irish Eyes Are Smiling” and "Mother Machree” His father was Ernie Ball, the innovator and musician who revolutionized the music industry with his strings and in standardizing string gauges. Sterling expanded on his father’s company by bringing in the Music Man brand and in designing a new series of guitars and products beginning in the 1970s. Sterling has not slowed down since. Among his many contributions to the industry was when he served on the NAMM Board and created programs to encourage players of all ages to pick up an instrument and have fun.

Gabby Barajas joined Merlin 5 in the early 1990s to work with the company founder and designer, Bill Gerien. The company has become an industry leader in manufacturing, providing machined parts for several musical instruments with a special focus on the electrical guitar. Gabby oversees the plant, including designing new products and tools. He also manages the factory workers and their training and feels that taking care of the employees is his number one priority.

Patricia Bartolini and her husband William formed the Bartolini Pickup and Electronics Company in 1973 largely based on the acoustic research both had conducted over a range of several years. Their research led to developments in design of innovative pickups especially for the guitar and bass. Patricia has authored several studies in peer-reviewed journals on acoustic science and has given college lectures on the subject. Along with her husband, Patricia is often seen at music industry events such as the NAMM Show providing her thoughts on the recent research of acoustics, which she kindly offers to all those who seek her advice. 

William Bartolini and his wife, Patricia, are among the world’s foremost experts on the science of acoustics. Their early publications on the subject in the 1960s and 1970s have since become standard reference materials on the subject of waveforms and acoustic sound patterns. Their names are equally well known for their innovative line of guitar and bass pickups and electronics. The Bartolini Pickup and Electronics Company began in 1973 and has since developed products played by a host of endorsees including the Novax series played by John Mayer and the MTD bass played by Lou Reed. 

Mike Battle invented the Echoplex, the pioneering electric effects device, which played a vital role in the early development of the rock and roll sound. The Echoplex was famously used by Sun Records founder Sam Phillips who used the echo effect on several of Elvis Presley’s first recordings (“Blue Moon” and “Mystery Train” showcase this sound beautifully). Over the years Jimmy Page used the Echoplex to create counter rhythms and country icon Chet Atkins recorded a unique slapback using the device. In the 1990s, Mr. Battle developed an echo device based on digital sound and electric mapping called Tubeplex. 

Scott Baxendale is a noted guitar luthier who has crafted a unique career based on his own style of guitar building that echoes several of his favorite luthiers. While working for Mossman guitars, he created several specialized instruments, including the noted custom Warner Brother’s guitar, which showcased his skilled techniques of inlay, design, and use of creative bracings. Scott bought the company for a time. To this day, he continues to design guitars.
 

Jeff “Skunk” Baxter gained enormous international fame as a founding member of Steely Dan and the Doobie Brothers. Skunk’s solo licks are among the most noted and influential in rock and roll history. As product advisor, he has also played an important role in the early Roland guitar synthesizers and several effects pedals over the years. His understanding of the inner workings of the electric guitar has made him a well-respected and sought-after expert on subjects both from a design and engineering perspective as well as from a musician’s angle.

Robert Benedetto is a guitar luthier’s luthier! Respected around the world, Bob has achieved what few have in guitar craftsmanship: a unique style and sound, creative and classic design, and tooling that is second to none. His knowledge of guitar building was evident in our interview with Bob along with his genuine respect for his contemporaries. With his lovely wife, Cindy, at his side, Bob was interviewed for the NAMM Oral History program on January 18, 2004.