bass strings

John D’Addario’s family history in the music industry can be traced back to the 1670s when Donato D’Addario worked as a “cordaro” – the Italian word for “string maker.” 
Since that time the family has perfected the art of handcrafting strings as well as other music accessories. John’s father had a great interest in alternative synthetic substitutes for the animal products and worked hard to design a new style of string following World War II that would revolutionize the industry. John and his father, John Sr., and John’s brother Jim, introduced a new brand of strings in 1974 and built a new factory in Lynbrook, New York.

Martyn How is the Commercial Director or the British string company Rotosound.  Martyn and his brother Jason carry on the traditions of their pioneering father who started the guitar and bass string company in 1958.  Martyn oversees the sales and marketing for the company as well as performer endorsements and dealer relations.  Martyn’s many stories of his life in the industry range in topic from Jimi Hendrix and John Entwistle to products such as their famed RS66LD swing bass string set to the company&rsq