Follow Me: New NAMM Show Mobile Application Provides Cool Features

| October 26, 2009

NAMM is working with Core-Apps—the official NAMM Show-approved vendor—to present NAMM Show attendees and exhibitors with an exciting new mobile application called “Follow Me,” designed to enhance the trade show experience and provide valuable NAMM Show information on a smartphone.

The Follow Me application offers several unique features for everyone, including an interactive show schedule, floor maps with routing to booths, NAMM U session schedules, NAMM event schedules, the ability to link attendees to each others’ schedules, social media interaction and the ability to download e-brochures from the exhibitors, thus eliminating the need to carry around large bags filled with literature. “Follow Me” also delivers e-coupons and discounts from local restaurants and attractions.

This basic application allows all exhibitors to share company background and a contact reference within the interactive floor plan to direct customers their way. Plus, Core-Apps provides exhibitors with an option for even more exposure! For just $70, exhibitors can add a company logo and post e-brochures to the interactive floor plan for attendee access and download during the show, after the show and all year long. This additional opportunity helps exhibitors reach the NAMM audience, save on printing and GO GREEN—and it's quick and easy to use! A Core-Apps representative will contact exhibitors with all the details.

The application will be available at www.namm.org in late November. Check back to download and begin planning your show meetings and activities.