Using the Exhibitor Center

Supporting Your Goals

The Believe in Music Exhibitor Center is the place to create and maintain your Brand Page and where you can manage your meetings and leads. You can review and edit your information and content at any time before, during and after Believe in Music.

Logging In


Log on to the Platform (Video Walkthrough)

Step 1: Make sure you have registered for this year's Believe in Music event with your email address that's linked to your NAMM account

(If you have not yet registered for 2022 Believe in Music, please register here.)

Step 2: Sign in to Swapcard's Exhibitor Center

(If you need help logging on, please click here.)

Step 3: Accept the Terms and Conditions

Step 4: Add any additional staff members to your brand page so they are able to edit content (make sure they have registered for the event!)

Step 5: Start uploading your content and creating your brand page


Believe in Music Timeline

Jan 17, 10 am PT - Attendees Access Platform

Jan 20, 6 am PT - Live Content Begins

Jan 20, 11:59 pm PT - Exhibitor Chat Closes

Jan 21 - Live Content Continues

Jan 22–23 - Content Available On Demand

Jan 23 - 11:59 pm PT Platform Closes 


For a comprehensive list of brand page assets and dimensions, please view the following PDFs:


Basic Brand Page One-Sheet

Enhanced Brand Page One-Sheet

Premium Brand Page One-Sheet

Sponsorship Opportunities One-Sheet


Walkthrough Videos of the Platform:

These videos showcase how to use the Believe in Music Exhibitor Center, upload your assets, and build your brand page.


All Pages: Bottom Section

Enhanced Brand Page: Top Section

Premium Brand Page: Top Section

Premium Brand Page: Background and Ad



Promotional Kit

NAMM has compiled tools to help promote the registration opportunity to your colleagues, customers and audience. 


For logos, a social media tile generator, premade graphics and more, visit our Promotional Kit.


View Promotional Kit


We're here to help.

If you have questions regarding registration, contact

For exhibitor fulfillment and platform questions, contact