Full Line Music Store

Michael Faulhaber has successfully carried on the legacy of his father who was the early passion behind Ward-Brodt Music Company in Wisconsin. The store has earned an important place in the history of the industry for a string of unique programs and product lines over the years, but may be best...
Adriana Flores proudly represents the third generation in her family to run Alamo Music in San Antonio, Texas. The store was established by her grandfather Alfredo Flores Sr. (1908-2014) back in 1929. Her father, Alfredo Flores Jr., took over the business from his father and later served as...
Alfredo Flores Jr. proudly took over the music store his father established in 1928. Alamo Music Center in San Antonio, Texas, has long been established as a focal point for music making in the area. Under Alfredo Flores Jr’s leadership, the product lines have increased as well as the store’s...
Alfredo Flores was born in Mexico in 1908 and moved to San Antonio, Texas with his mother and grandmother when he was a small boy. He took several jobs as a young man including a position with the Thomas Goggan piano company. His experience with the piano company provided Mr. Flores with the idea...
Charles Fox learned so much from his grandparents who established the family business, Fox Music House, in 1928. His father, Maurice, expanded the company to several locations and brought in a wide range of instruments and pro-audio gear. Charles then further expanded the business and ushered in...
Joseph Fox knew his great grandmother, Sarah, who along with her husband Otto, formed Fox Music House in South Carolina back in 1928. She was a great inspiration to Joseph who grew up knowing nothing else but the music business. Working closely with his father, Charles, Joseph watched and learned...
Paul Freehling was brought up in the music retail business as the son of Art Freehling, the legendary music man of Montgomery, Alabama. Art’s incredible knowledge of business and music not only resulted in a successful store; it also made him a local hero and a beloved salesman. Paul’s role in the...
Larry Fresch Sr. exuded the passion and the love of music that is so much a part of this industry. His four Fresch Music stores in Ohio not only became part of their communities, they encouraged the growth of music programs and music making at every level. After working for a small retailer in...
Pete Gamber, the president of Alta Loma Music in Southern California, has been one of the leaders in educating music retailers to provide successful and profitable lesson programs in their stores. His passion has led to a regular column in Music Inc. and his widely successful NAMMU sessions during...
Horace Gamlin was born to a piano tuner who taught his son the trade with hopes he would follow in his footsteps. While Horance enjoyed piano tuning, he felt he would be just as good as a salesman so he did both in other retail stores in and around Wales in the 1950s. In September 1960 he and his...

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