Online Retail

David Hall is the sales and marketing Vice President for Pro Active Websites, a company founded by Bill Walzak.  David’s passion for his job is evident in the smile and handshake you receive at every trade show.  That passion started as a student player with hopes of becoming a band director.  He...
Michael Houser is the Chief Executive Officer for Cascio Interstate Music, which serves both as a brick and mortar store in New Berlin, Wisconsin as well as an internet store. The store was established by Frank Cascio, a professional accordion player, in 1951.  Over the years the store has built an...
Les Lillo grew up in the music industry; his parents founded Lillo's Music in 1963.  Les recalls growing up and working in the family business, playing drums in the family band and performing in and around his hometown of Edmonton, Alberta, Canada.  He recollects aspects of the music industry in...
Ted Rasch was one of only a handful of music retailers who began using the Internet for commerce as early as 1996. He was asked many times in those early years to explain the Internet and how it could possibly fit into the music industry. One of the advantages in using the Internet in the early...
Phil Rich remembers sitting on the couch with his mother, who was a nurse during the day and a songwriter in her spare time, as she wrote songs.  His band directed the music at their church and as a result, he always had the passion for playing music.  He played guitar at an early age and into high...
Bill Walzak grew up in Chicago and found his way to the drums whenever he could.  Trash cans and pots were often turned upside down and were Bill’s set!  While playing in a band later he invented a cup holder to attach to music stands.  In 1982, Bill made his first trip to the NAMM Show with his...
 Bob Willcutt still loves repairing guitars.  The nice view of downtown Lexington from his repair bench doesn't hurt.  Initially working as a social worker, Bob repaired and rebuilt vintage folk instruments as a hobby starting in the 1960's. After repairing and mentoring at a local music store, he...