Summer NAMM Sponsorship Opportunities

Why Sponsor?

Set within one of America’s most musical cities showcasing a complete product landscape with all the gear your customers want, Summer NAMM celebrates the local community music store and honors our industry’s Top 100 Dealers.Discover the latest product innovations for the fall and holiday season, learn from free professional education across four tracks, network, build business relationships and have some fun in Music City, USA. View sponsorship opportunities below to maximize your brand.


Sponsorship Categories

Digital Sponsorships

Connect with buyers as they’re mapping out their show on mobile devices.

On-Site Sponsorships

Position your brand throughout the show and drive traffic to your booth.

NAMM Top 100 Dealer Awards Sponsorships

Engage your target demographic across multiple platforms.

Total Access Packages

Extend your marketing budget with bundled promotional opportunities.


“To sponsor something and show that you're vested in NAMM, that you're vested in the industry, is really good.
The more you see a name, the more you see a brand, it sticks with your conscience and what you're noticing.” 

Sean Karpowicz • Soundcraft
Exhibitor • United Kingdom

Digital Sponsorships

NAMM is harnessing the power of smart devices by creating ways for attendees to see
your brand as they are mapping out their show plans.

On-Site Sponsorships

With options for unique brand placement around the Anaheim Convention Center, you can prominently feature your logo, highlight new products or put the spotlight on existing gear—sending buyers and decision-makers directly to your booth.

“It’s been a great show—very upbeat, a lot of new dealers coming to see us and a lot of good orders. It looks like we’re heading into a good year. We’ve had a lot of positive comments about our display case, it’s also on the route to acoustic area in Hall E, so we were very thrilled.”

John Kart • Bourgeois Guitars
Exhibitor • Lewiston, Maine

Top 100 Dealer Awards Sponsorships

The NAMM Top 100 Dealer Awards is the perfect time to get your brand in front of the most targeted buyers in the industry for one incredible night. Help Top 100 Dealers celebrate their achievements through a variety of sponsorship opportunities that will keep you on their mind long after the show is over.

Total Access Packages

Take advantage of bundled sponsorship opportunities to save money while expanding your presence at Summer NAMM. Select a turnkey package that gives you total access to the market of targeted buyers and decision-makers you want to interact with across digital and on-site platforms. The more enhanced package you purchase, the more you save.