Booth Display Types & Regulations

NAMM generally follows the International Association of Exhibitions and Events (IAEE) guidelines for display rules and regulations. IAEE’s revised 2014 edition has been used as a resource to create consistent and fair exhibiting standards for the NAMM events. The following display rules and regulations will be strictly enforced by the NAMM Floor Management Team. If you feel your booth space does not fit into one of these categories, please contact TradeShowOps@namm.org.

Variance Requests

Exhibitors with new booth designs or variance requests must submit their request in writing to NAMM no later than December 8, 2017 to tradeshowops@namm.org

  • NAMM Management will review all submissions carefully and respond in writing
  • NAMM reserves the right to require a structural engineer’s approval
  • Approved variances are valid for The 2018 NAMM Show only
  • Variance requests will not be accepted on site

Linear Booth

Linear booths, also called "inline" booths, are arranged in a straight line and usually have neighboring exhibitors on their immediate right and left, leaving only one side exposed to the aisle. Most commonly 10' (3.05 m.) wide and 10' (3.05 m.) deep, i.e. 10'x10' (3.05 m. by 3.05 m.).

Booth Package: Includes black 8’ high draped back wall and 36” draped side rails, and 7” x 44” Company ID Sign

  • The maximum back wall height limitation is eight feet (8ft) (2.44m). Exception: Perimeter booths that are linear are allowed to have a twelve foot (12ft) (3.66m) back wall.
  • Regardless of the number of linear booths utilized, e.g. 10'x20' (3.05 m. by 6.10 m.), 10'x30' (3.05 m. by 9.14 m.), 10'x40' (3.05 m. by 12.19 m.), etc. display materials must be arranged in such a manner so as not to obstruct sight lines (line-of-site rule) of neighboring exhibitors. The maximum height of 8' (2.44 m.) is allowed only in the rear half of the booth space (the back 5'), with a 4' (1.22m) height restriction imposed on all materials in the remaining space forward to the aisle.
  • Hardwall booths must be a minimum of nine (9) inches from the back booth line for electrical access.

The diagram below is an example of what will be permitted for Linear Booth Construction

    

 

Corner Booth

A Corner Booth is a Linear Booth exposed to aisles on two (2) sides. All other guidelines for Linear Booths apply.

Perimeter Booth

A Perimeter Booth is a Linear Booth that backs to an outside wall of the exhibit facility rather than to another exhibit. Booth Package: Includes black 8’ high draped back wall and 36” draped side rails, and 7” x 44” Company ID Sign

  • All guidelines for Linear Booths apply to Perimeter Booths except that the maximum back wall height is twelve feet (12ft) (3.66m).
  • All fire equipment (hoses, extinguishers, strobe lights, speakers) must remain unobstructed and visible at all times

         

 

End-Cap Booth

An End-Cap configuration is an in-line (linear) booth placed in the position of a Peninsula or Split Island.

Booth Package: Includes 10 feet of black 8’ high draped back wall and 36” draped side rails, and 7” x 44” Company ID Sign

  • End-cap booths are generally 10ft (3.05m) deep by 20ft (6.10m) wide. The maximum back wall height allowed is 8ft (2.44m) and the maximum back-wall width allowed is 10ft (3.05m) at the center of the back-wall with a maximum 5ft (1.52m) height on the two side aisles. Within 5’ of the 2 side aisles, the maximum height for any display materials is 4’.
  • Display materials must be arranged in such a manner so as not to obstruct sight lines (line-of-site rule) of neighboring exhibitors.

Peninsula Booth - Backed up to Linear Booth

Exposed to aisles on three (3) sides and is composed of a minimum of four 10’ x 10’ (3.05m x 3.05m) booths and backs up to Linear Booths.

Booth Package: Includes 10 feet of black back wall drape consisting of (2) 36”H x 5’W and 8’H x 10’W and 7” x 44” Company ID Sign.

  • A Peninsula Booth is usually a 20’ x 20’ (6.1m x 6.1m) or larger. When a Peninsula Booth backs up to two Linear Booths, the back wall is restricted to four feet (4ft) (1.22m) high within five feet (5ft) (1.52m) of each aisle, permitting adequate line-of-sight for the adjoining Linear Booths.
  • Sixteen feet (16ft) (4.78m) is the maximum height allowance, including signage, for the center portion of the back wall. Double-sided signs, logos and graphics shall be set back ten feet (10ft) (3.05m) from adjacent booths.

Please Note: Peninsula booths located in Hall E may not exceed twelve feet (12ft) (3.658m) in height due to ceiling height limitation.

                            

 

Split Island Peninsula Booth

A Split Island Booth is a Peninsula Booth that shares a common back wall with another Peninsula Booth.

Booth Package: Includes black 8’ high draped back wall, separating the adjoining peninsula booth.

  • The entire cubic content may be used, without any back wall line-of-sight restrictions
  • Sixteen feet (16ft) (4.87m) is the maximum height allowance, including signage
    -- If company product is Theatrical Truss, Lighting, Speakers and Fixtures, product and display fixture height may go up to a maximum of twenty feet (20ft) (6.1m) to display this product only, with NAMM’s written approval.
    -- Multi-Story Booths will be considered for variance request.
    -- Branding, logos and graphics are not permitted over the sixteen-foot (16ft) (4.87m) height restriction
    -- Submit variance request for booth height allowance over (16ft) (4.87m) to tradeshowops@namm.org no later than December 8, 2017.
  • The common back wall must be finished with paint or drape and may not carry any branding or identification that would detract from the adjoining exhibit. All signs, branding and logos must be set back ten feet (10ft) (3.05m) from the adjoining booth

Please Note: Split Island Booths located in Hall E may not exceed twelve feet (12ft) (3.658m) in height due to ceiling height limitation.

 

                       

 

Island Booth

An Island Booth is any size booth exposed to aisles on all four sides.

  • Sixteen feet (16ft) (4.87m) is the maximum height allowance, including signage
    • If company product is Theatrical Truss, Lighting, Speakers and Fixtures, product and display fixture height may go up to a maximum of twenty feet (20ft) (6.1m) to display this product only, with NAMM’s written approval. o Multi-Story Booths will be considered for variance request.
    • Branding, logos and graphics are not permitted over the sixteen-foot (16ft) (4.87m) height restriction
    • Submit variance request for booth height allowance over (16ft) (4.87m) to tradeshowops@namm.org no later than December 8, 2017
    • Pipe and drape is not included Please Note: Island Booths located in Hall E may not exceed twelve feet (12ft) (3.658m) in height due to ceiling height limitation. 

Please Note: Island Booths located in Hall E may not exceed twelve feet (12ft) (3.658m) in height due to ceiling height limitation

                  

 

Extended Header Booth, 20ft (6.10m) or longer

Extended Header Booth is a Linear Booth twenty feet (20ft) (6.10m) or longer with a center extended header.

  • All guidelines for Linear Booths apply to Extended Header Booths, except that the center extended header has a maximum height of 8ft (2.44m), a maximum width of 20 percent of the length of the booth, and a maximum depth of 9ft (2.7m) from the back wall.

                      

 

Canopies and Ceilings

Canopies, including ceilings, umbrellas and canopy frames, can be either decorative or functional (such as to shade computer monitors from ambient light or for hanging products). Canopies for Linear or Perimeter Booths must comply with line-of-sight requirements for Linear and Perimeter Booths.

  • The base of the Canopy should not be lower than seven feet (7ft) (2.13m) from the floor within five feet (5ft) (1.52m) of any aisle.  Canopy supports should be no wider than three inches (3in) (.08m). This applies to any booth configuration that has a line-of-site rule, such as Linear Booth. 
  • Exhibitors are cautioned when installing a display with a ceiling to check with the Anaheim Fire Department to ensure that display meets with the necessary fire safety precautions involving smoke alarms, fire extinguishers, sprinkler systems, etc.  Smoke alarms will be required in any covered booth. 
  • Covered ceiling structures or enclosed rooms, including tents or canopies, shall have one smoke detector placed on the ceiling for every 900 square feet.

Multi-Story Exhibit - IMPORTANT: Make sure to review all exhibitor fire regulations to ensure compliance.

  • All multi-story exhibits must have design approval from NAMM and must submit booth diagrams to the Anaheim Fire Inspector to obtain a permit. 
    • Booths having received permits at past shows, must re-submit diagrams to obtain a permit for 2018. Permits apply to one show only.
  • All booth diagrams are required to have a wet stamp from a California Licensed Structural Engineer. 
  • All plans and/or questions must be submitted by December 1, 2017 to both TradeShowOps@namm.org and tradeshowinspector@anaheim.net.  Requests will not be accepted onsite.

Tower

A Tower is a freestanding exhibit component separate from the main exhibit fixture. 

  • The height restriction is the same as that which applies to the appropriate exhibit configuration being used. 
  • Fire and safety regulations in many facilities strictly govern the use of towers.
  • Submit drawings to NAMM for towers in excess of eight feet (8ft) (2.44m), as a building permit and safety/seismic lines may be required. 
  • Submit by December 8, 2017 to TradeShowOps@namm.org

Hanging Signs and Graphics

Signs suspended from above or supported from below.

  • Permitted upon approval in all standard Peninsula, Island and Split Island Booths, with a maximum height of sixteen feet (16ft) (4.87,) measured from the floor to the top of the sign.
  • Linear, Perimeter or End-Cap booths are not permitted to have signs suspended from the ceiling.
  • Refer to the floor plan in the Freeman Hanging Sign section of the Exhibitor Manual for “No Fly” areas and low ceilings.  
  • Whether suspended from above or supported from below, signs must comply with all ordinary use-of-space requirements (for example, the highest point of any sign may not exceed the maximum allowable height for the booth type).
    • Linear Booths – Maximum height is 8ft
    • Perimeter Booths – Maximum height is 12ft
    • Peninsula Booth – Maximum height is 16ft
    • Split Island Booth – Maximum height is 16ft
    • Island Booth – Maximum height is 16ft
    • Hall E – Maximum height is 12ft – ceiling suspended signs are prohibited
  • Double-sided hanging signs and graphics must be set back ten feet (10ft) (3.05m) from the adjacent booths.

Theatrical Truss, Lighting, Speakers and Fixtures

  • All Peninsula, Island or Split Island Booths are permitted to a maximum height of twenty feet (20ft) (6.1m), where ceiling height permits, in order to display product ONLY, with NAMM’s written approval.
    • Branding, logos and graphics are not permitted over the sixteen-foot (16ft) (4.87m) height restriction
    • Submit variance request for height allowance over (16ft) (4.87m) to TradeShowOps@namm.org no later than December 8, 2017.
  • Refer to the floor plan in the Freeman Hanging Sign section of the Exhibitor Manual for “No Fly” areas and low ceilings.
  • Lighting, fixtures, lighting trusses or overhead lighting is not permitted outside the boundaries of the exhibit space.

Light Projection 

Company product that projects lights or lasers. 

  • Lighting must be directed to the inner confines of the booth space and must not be directed outside of the booth.
  • Lighting that spins, rotates, pulsates and other specialized lighting effects should be in good taste and not interfere with neighboring Exhibitors or otherwise detract from the general atmosphere of the event.
  • No logos or branding is allowed outside of the booth confines.
  • The FDA will be monitoring regulatory compliance of Laser Light Show Manufacturers and other operators of Laser Light Shows at the NAMM Show. This includes verifying that all operators have an approved Variance, and are operating in accordance with any conditions imposed by the Variance.
  • For questions please contact emir.galevi@fda.hhs.gov.

Hazing

Theatrical smoke and fog, also known as special effect smoke, fog or haze, is a category of atmospheric effects used in the music and entertainment industry.

  • The use of hazing requires approval from Anaheim Fire & Rescue, The Anaheim Convention Center and NAMM. Requests must be submitted to TradeShowOps@namm.org by December 8, 2017.
  • Once approved, NAMM will provide a hazing demonstration schedule for show days/hours. Companies must comply with this set schedule in order to support a positive attendee experience.
  • Haze must be water based. 
  • Testing must only take place onsite, Wednesday, January 24th, during move in. 

 

Other Important Considerations

Americans with Disabilities Act (ADA)

All exhibiting companies are required to be in compliance with the Americans with Disabilities Act (ADA) and are encouraged to be sensitive, and as reasonably accommodating as possible, to attendees with disabilities. Information regarding ADA compliance is available from the U.S. Department of Justice ADA Information Line (800-514-0301) and from the Web site https://www.ada.gov/infoline.htm.

Booth Activity/Crowd Control

Booth activity of any kind must be confined within the contracted booth space so as not to interfere with traffic flow in the aisles or encroach into neighboring exhibits.  Exhibitors must contract sufficient booth space in order to comply with these rules. If planning any type of booth activity which may draw a crowd, exhibitor is required to assign booth personnel and/or hire security guards to manage the crowd control and keep the aisles and neighboring exhibits clear.  If necessary, NAMM reserves the right to hire security to manage crowd control at the exhibitor’s expense.

VIP/Celebrity Appearance Requirements

  • Celebrity appearances and other promotions must be staged at the center area of your booth space to avoid impeding business from neighboring Exhibitors and creating hazards in the event of overcrowding the aisles.
  • Please email TradeShowOps@namm.org with the details of your proposed performance or booth appearance including; proposed event type, celebrity/ performer name, date/time, estimated attendance.
  • NAMM will escort VIP/Celebrity to the booth space. 
  • Once at the booth, the Exhibitor is responsible for hiring crowd control security. 

Carpet/Flooring

NAMM requires all booths to have carpet or flooring. 

Electrical

Every exhibit facility has different electrical requirements; however, minimum guidelines are suggested:

  • All 120-volt wiring & extension cords shall be not less than 14 gauge three wire (with ground). The extension cord cannot exceed the amperage capacity it is rated for.
  • An extension cord used on the floor must be flat 14 gauge three wire with a ground.
  • Power strips and Multi-plug adapters must be UL approved and have a current overcurrent safety device.
  • Cube adapters and other devices with multiple outlets are not acceptable unless it is equipped with an internal circuit breaker or utilized in conjunction with a power strip with an overcurrent safety device.
  • Open spliced wires are prohibited.
  • Zip cords, two wire cords and lamps, lamp cords, clip on lights and fixtures are prohibited.
  • All wiring must meet National, state and local electrical codes (NECA) and are subject to inspection.
  • All Hard wiring must be performed by the electrical contractor.

Fire Equipment

Fire hoses and extinguishers must be visible and accessible at all times.

Flammable and Toxic Material

  • All materials used in display construction or decorating should be made of retardant materials and be certified as flame retardant. Samples should also be available for testing.
  • Materials that cannot be treated to meet the requirements are not advised.
  • A flame proofing certificate must be submitted to the Anaheim Fire Inspector prior to arrival at the show. Copies of certificates can be emailed to tradeshowinspector@anaheim.net
  • Exhibitors must dispose of any waste products they generate during the exhibition in accordance with guidelines established by the Environmental Protection Agency and the facility.

Pipe & Drape 

Black pipe and drape is used to define the booth space, however it is not designed or intended to be a used as a display fixture.  Hanging product and signs from this is not advised and may be prohibited onsite by the NAMM Floor Management Team.

Sound/Music

Please refer to the NAMM Show Floor Sound and Demonstration Policy.

Storage

No storage of any kind is allowed behind booths or near electrical service. All materials such as literature and giveaways must be stored neatly within the booth. Violators will be notified and if not removed by show opening, NAMM will remove and store at the exhibitor’s expense.

All empty cartons or crates must be labeled and removed for storage or they will be removed as trash. Crates or cases used for display must be masked or in exhibition suitable condition.  

Structural Integrity

All exhibit displays must be designed and erected in a manner that will withstand normal contact or vibration caused by neighboring Exhibitors, hall laborers or installation/dismantling equipment such as forklifts. Displays must also be able to withstand wind effects that may occur in the exhibit hall when freight doors are open. Refer to local building codes that regulate temporary structures. Exhibitors must ensure that any display fixtures such as tables, racks or shelves are designed and installed properly to support the product or marketing material to be displayed upon them.

 

Unfinished Booths

Any portion of the exhibit bordering another Exhibitor’s booth must have the back side of that portion finished with paint or drape and must not carry identification signs or other copy that would detract from the adjoining exhibit. Exhibitors with any visible unfinished portions to their booth prior to show opening may incur charges to have these portions finished on-site. Carpeting or flooring is required.

Vehicles

Please be aware that all gas fueled vehicles used for display must have batteries disconnected, fuel supplies at 1/4 tank or 5 gallons, whichever is less, and be furnished with locking gas caps or caps sealed with tape.  Protection must be placed underneath all display vehicles in order to prevent any damage in the event of a leak. To coordinate your vehicle delivery to your booth, please contact Mark Victorino at Mark.Victorino@freemanco.com

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