Boutique Guitar Showcase

Scroll Down

NAMM is proud to present The Boutique Guitar Showcase, a curated collection of some of the finest boutique instrument makers from around the world.

Centrally located within The NAMM Campus, this luthier community has a new way to influence a global audience of buyers, artists and celebrities looking for the latest in music products.

Exhibit at The Boutique Guitar Showcase and utilize the power of face to face to build your brand, focus your marketing message and drive sales:

  • Gain access to decision makers commanding billions in buying power
  • Influence artists and celebrities
  • Develop brand recognition
  • Introduce products and innovations
  • Connect with an international media base
  • Generate content to power your marketing messages

Boutique Guitar Showcase

:( Sorry! Your browser cannot play this video either because javascript is disabled or your browser is not HTML5 compatible. Try Chrome or Firefox.

Booth Options:

BGS Tabletop Booth 

A turnkey, cost-effective option for highlighting your key products. These smaller community spaces are ideal for exhibitors on a tighter budget and include everything you need to expose your brand to billions in buying power and reach an international media base.

  • 5’ x 6’ / 1.52 m x 1.83 m
  • 2' x 6’ counter high table with standard ID sign
  • (2) lights to illuminate featured product
  • Black carpet
  • 5 amp electricity outlet
  • 8 badges per small or specialty booth (Ie: Software.NAMM, BGS, Small Booth)
  • 800 lbs of material handling
  • NAMM Show Exhibitor directory listing 

BGS Open Booth 

An individual booth space ideal for customization, product presentation and branding. This solution allows you to present your products and marketing messages to The 2018 NAMM Show audience in a more customized manner and highlight the unique aspects of your brand.

  • 5’ x 8’ / 1.52 m x 2.44 m
  • 8’ tall back / 3’ tall side black drape with standard ID sign
  • Black carpet
  • 5 amp electricity outlet
  • 8 badges per small or specialty booth (Ie: Software.NAMM, BGS, Small Booth)
  • 800 lbs of material handling
  • NAMM Show Exhibitor directory listing
  • Exhibitor to provide all lighting/table/furnishings for the booth

The Boutique Guitar Showcase is specifically for people like me who are small-scale luthiers, who just build a few instruments a year and are the best of the best. Who wouldn’t want to be a part of that group? If you love building guitars, which is what I do, this is the place to be.

Michael Sankey · Sankey Guitars · Ottawa, Canada

Gathering Communities

NAMM broke records with more than 115,000 attendees packing the aisles over the four days at The 2018 NAMM Show, giving exhibitors maximum exposure. 

 

 

A Global Family Reunion

The NAMM Show is a global gathering, with 19,300 international registrants from more than 130 countries—17% of total registrants.

 

 

Serious Buying Power

Collectively, the buying audience at The 2018 NAMM Show makes an estimated $10+ billion in purchases annually across retail, pro audio, live sound, lighting and event technology.

 

 

Media

Beyond meeting with leading trade and consumer media, The NAMM Show is an invaluable platform for generating your own content, with opportunities for showcasing products and company players, and garnering feedback and support from sales partners, retail customers, artists and influencers, you can create sound bites and images that help you tell your unique brand story to the world. Below are just a few examples of more than 1,500 media outlets that cover The NAMM Show.

Location

Integrated within the NAMM Campus, The Boutique Guitar Showcase is centrally located allowing for convenient access to buyers and media. This community is promoted to all NAMM buyers leading up to the show, through our mobile application and signage on-site.

360° Booth View

Learn more about the unique Boutique Guitar environment through our 360 video.
As the video is playing, hold down your cursor on the video and grab the screen to move it around. 

The NAMM Show 2017: Boutique Guitar Showcase | 360 VR/video

:( Sorry! Your browser cannot play this video either because javascript is disabled or your browser is not HTML5 compatible. Try Chrome or Firefox.

Contact

The 2019 NAMM Show presents a wide variety of ways to expose your brand and products to music product retailers, artists and media.

Reserve Booth