Barbara Paulsen is one of the joyous and passionate people our industry is lucky to have in great numbers. Barb entered the music industry as the director of national and global sales for That Corp. in Massachusetts in 1986. Within ten years she would meet her husband and move to Illinois where they would establish the rep firm Spoiled By Technology. The company has played an important role in the growth and development of their customers as well as many innovative products they represent. Along the way Barb combined her love of music with her love of horses by showing animal owners that animals react positively to music when introduced to them in a positive manner.
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