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Believe in Music TV

Believe in Music Week will feature exciting, must-see programming on Thursday, January 21 and Friday, January 22, including some of the best education and entertainment from The NAMM Show, along with new content to inspire and connect our global communities.

Maximize Your Brand Message

Associate your brand message with cutting-edge education sessions and life-changing events. 

There are many ways to get your brand message on Believe in Music TV: 

  • Place a commercial, video frame ad or your own content on Gear TV
  • Sponsor an education session through Business, Pro Audio, Entertainment Technology or Artist tracks
  • Sponsor a NAMM Foundation session, covering topic across music education, nonprofit, our industry's upcoming leaders, social justic and music and wellness
  • Be a part of unique special events produced by NAMM exclusively for Believe in Music Week

Session Sponsorships

Become a sponsor in NAMM's education, training or foundation session to help promote your brand.
 

All education and event sponsorships include: 

  • Logo recognition on the session page with a link to sponsor’s brand experience page 
  • Logo next to the session listed on the Believe in Music Week schedule 
  • 5-second bumper message before and after event/session (designed by NAMM with sponsor logo and message, “Sponsored by …”) 
  • 1 x promotion through Believe in Music Week/NAMM audience email (sponsor logo and “Sponsored by …”) 
  • Sponsored session listed on sponsor’s brand experience page 
  • Access to “Sponsor Swapcard Believe in Music Tutorial” to make the most of the opportunity 

Limited to 1 sponsor per session.  

INDIVIDUAL SESSION SPONSORSHIPS - $1.5k
Associate your brand message with a cutting-edge education session.

NAMM FOUNDATION - TITLE SPONSORSHIP 2 - $5k
Associate your brand with exclusive content delivered by the NAMM Foundation, designed to create a more musical world.

NAMM FOUNDATION - TITLE SPONSORSHIP 1 - $10k
Associate your brand with exclusive content delivered by the NAMM Foundation, designed to create a more musical world.

Gear TV Channel Opportunities

The Gear TV channel provides an opportunity for your brand to showcase your latest innovations and stories.

COMMERCIAL - $5k 
Integrate an up-to-30-second commercial message, plays at least 2x per day. 20 spots available.

VIDEO FRAME AD - $6k 
Showcase your message as a static overlay during content breaks, plays at least 4x per day.

PRODUCT FEATURE - $6k 
Include your product demo or brand content – up to 5-minutes, plays at least 2x per day.

CURATED BLOCK - (10 min.) $10k | (20 min.) - $20k
Curate a program block showcasing an artist interview or other activity – plays at least 1x per day.

EXHIBITOR EVENT (20 min.) - $20k
Curate a program block featuring your event or content of your choice - plays at least 1x per day.

Special Event Opportunities

NAMM will be creating a variety of content to inform, educate and inspire music makers from around the world. Integrate your message in these opportunities to reach a global audience.

COMMUNITY MUSIC MAKING - $10k 
Bring the joy of music into people’s lives with an interactive learn-to-play session. Two opportunities available.

ARTIST PERFORMANCE - $20k 
Share a high-profile performance including your product on the artist channel. Four opportunities available.

HOW SESSION (EXCLUSIVE) - $25k
Present a session for the house of worship community, combining promotional and educational opportunities.

EVENING CONCERT - $50k
Be the brand to bring live music to thousands of fans in our nightly concert series. Two opportunities available.

DAILY SESSION - (EXCLUSIVE) - $65k 
Feature your brand in the high-profile Friday morning session, which will explore trends that will reshape our industry.

OPENING SESSION (EXCLUSIVE) - $85k 
Feature your brand in the opening Thursday morning session, showcasing thought-leaders from across the industry.

Talk to your sales representative to learn more details about becoming a sponsor.

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