Innovate and Evolve: Reinventing the Big Studio for the New Millennium
The technology of 21st century has thrust both the music industry and music production industry into a period of critical reinvention, and large studios are at a point of do-or-die innovation and evolution. While technology disrupts, can it also provide the way forward to a prosperous, new era, redefining the capture of live musical performances in the large-format studio? Can multi-camera hi-res ubiquitous video streaming capability, 360-degree video capture, Ambisonic sound and other emerging technologies combine with design thinking to usher in a new golden era of big studios? This A3E session will explore the path forward for the business of music through new technology and aggressive thought leadership.