January 15, 2020

Retail Innovation Summit

Anaheim Hilton, Level 2 • 8:30 am–4 pm

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An all-day immersion into strategies, innovations and trends to transform your business

Get to The NAMM Show one day early for this free daylong event that will explore exciting ways to amplify your retail success and dramatically reshape your future.

More than any time in the last 100 years, consumers have made a dramatic shift in the way they buy. Have you adapted to this sea change? Are you truly prepared to embrace and serve the digital consumer? Join us the day before The 2020 NAMM Show, on Wednesday, January 15, and find out how to make the most of your digital future at the Retail Innovation Summit, an exclusive, future-forward education experience for NAMM members.


Featured Host: Marcus Sheridan

The previous host of two standing-room-only NAMM U Breakfast Sessions, Marcus Sheridan has been named one of “20 Speakers You Don’t Want to Miss” by Forbes and a “Web Marketing Guru” by The New York Times. Mashable even rated his book They Ask, You Answer the No. 1 Marketing Book to Read in 2017.


Marcus Sheridan will show you what the consumer of today wants and how you can deliver it as a business. You’ll discover how the shift in buying will influence sales and marketing in the music business going forward. Sheridan will share what types of content and messaging do and don’t move the revenue needle. He’ll also reveal how to integrate video effectively into your sales and marketing efforts. He’ll even look at how you can set up an in-house media company at your own music business and engage your team in the process. And that’s just the beginning! The Retail Innovation Summit will explore exciting ways to amplify your success and reshape your future. It’s designed to get everyone in your organization thinking bigger and more strategically about how they can innovate and add value—whether they’re an owner, manager or first-time salesperson. And it’s free to NAMM members, so bring the entire team.


Wednesday, January 15

8:30 AM


Doors open, registration and refreshments

9:00 AM - 12:00 PM


Retail Innovation Summit

12:00 PM - 1:00 PM



1:00 PM - 4:00 PM


Retail Innovation Summit

How to Register

Retail Innovation Summit registration is free to NAMM retail members. Here's how to sign up:

1. If you are registered for a NAMM Show badge and have requested more information about Retail Innovation Summit on your Attendee Profile, you will receive a follow-up email to complete your registration.

2. If you are an authorized contact for a NAMM retail member company, you can log in to access badge registration and select who you'd like to attend Retail Innovation Summit. (If you need to check your contact role, visit your profile page). Once you are logged in, click on the "Registration Dashboard" button on the right-hand menu. Then, locate the name(s) on your registration list and check the box for Retail Innovation Summit. Those selected will receive a follow-up email to finalize their Retail Innovation Summit registration.

3. If you have difficulty signing up or have any questions about Retail Innovation Summit, contact NAMM at 760-438-8001, or email nammu@namm.org. If you are a NAMM exhibitor/commercial member and would like to register for Retail Innovation Summit, please email nammu@namm.org.