Cracking the Code: Music Analytics + Metrics for Musicians

ACC, Level 2, 202A
In-Person Only

These days, music can seem like it's always about the numbers. And there are a few fundamentals that truly build the foundation for any artist's career and campaign: metadata, metrics and analytics. In this exclusive masterclass, data expert Britnee Foreman will run through the essentials every musician and artist should have in their back pocket when building a fanbase. Which numbers actually matter? Which tools best help hit the next level? She'll break down the basics, including streaming, social media, community and more.