NFTs: Getting Started at Your Music Business

ACC, Level 1, NAMM Idea Center
In-Person & Livestream

You’ve been following the NFT trend, but you’re not sure what it means to your business. As a music retailer or brand, what’s the opportunity in NFTs? How do you get started, and what are the emerging best practices? If this sounds familiar, join Bryan Ottens, the founder and CEO of Opus-Labs, a firm that specializes in helping businesses bridge the gap between Web2 and Web3. You’ll discover examples of how businesses of all sizes are making the most of NFTs to increase customer engagement and reach new target demographics. You will also walk away with steps you can take to get started with NFTs at your own business.