VR/AR/XR for Interactive Media: Meeting Your Fans Wherever They Are

ACC, Level 2, 204C
In-Person & Livestream

Virtual reality (VR), augmented reality (AR), mixed reality (MR) and extended reality (XR) have been a topic of discussion in the music and entertainment industry for nearly a decade. With the metaverse becoming XR’s envisioned enabler and delivery platform, how close are we to creating great, easy-to-use content that will drive widespread adoption and use of VR, AR and XR? Meet and listen to this A3E panel of experts and visionaries who are leading the way in helping establish an even richer ecosystem of apps and technologies that will further set the stage for a digital future with AR, VR, MR and XR experiences in music, gaming and video.