Unlock Your Lesson Program’s Full Potential by Abandoning Industry Norms with Michael Cathrea

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Resonate Music School & Studio is one of the fastest-growing lesson operations in North America, hosting 1,000 music lessons per week and operating a 24-hour-a-day recording studio. Here, Michael Cathrea, co-founder and president of Resonate, will offer unique insight into how he and his team built the business to that size in just six years. He’ll offer practical takeaways you can apply to your own lesson business, covering operations, differentiating your program, and the importance of letting go of industry norms and getting creative. Whether you have an established program or are just getting started, he’ll get you thinking differently about how to improve your lesson business.