Henry Juszkiewicz
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Henry Juszkiewicz
Interview Date: July 20, 2002
Job Title: CEO
Company: Gibson Guitar Corp.
Henry Juszkiewicz, Gibson Guitar Corporation’s CEO, attended the Rainforest Alliance’s annual gala concert in 1994, where he first heard about the SmartWood program. He realized by teaming with environmentally friendly operations, Gibson could sustain its wood supply for a longer period of time. Just four years later the company revealed the Les Paul SmartWood Exotic series, which included among its features environmentally friendly harvested tropical woods. A portion of all of these guitars is donated to the Rainforest Alliance.