About NAMM U
New ideas. Useful tips. Fresh ways of looking at your business. That is the focus of NAMM University—exploring and sharing the best practices between NAMM Members.
Now you can take advantage of NAMM U learning resources all year long.
NAMM U Online is a full and varied library of videos, articles and interviews that supplement the popular live Breakfast Sessions and Idea Center Sessions at the NAMM Shows.
In this time of rapid change in our industry, there is no better way to understand and profit from the changes than to hear the strategies of other Members who have already found a solution.
You have three ways to tap into this knowledge and experience - Breakfast Sessions, Idea Center sessions and now, NAMM U Online.
Breakfast Sessions are scheduled every morning before the show floor opens. These are in-depth discussions featuring industry insiders sharing their thoughts, ideas, and strategies for doing business in today's aggressive marketplace.
Idea Center Sessions are short, focused "How to" sessions that take place right on the show floor and start every 30 minutes. Designed so you can drop by and explore some best practices without taking too much time away from your business at the show.

