Andertons Music’s YouTube channel has more than 75 million YouTube views and 315,000 subscribers. In this session, Lee Anderton offers an insightful look at how he did it—and what it means to your business. In this fast-moving presentation, Anderton shows how he grew his store’s YouTube channel, how it’s expanded his customer base and what you can take away from his best practices.
NAMM U
How We Got 75 Million Views on YouTube
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provides relevant and high-value educational programs for NAMM members. Free sessions at NAMM Shows—Breakfast Sessions, the NAMM Idea Center and Retail Boot Camp—and NAMM U Online highlight the best practices and ideas in the music products industry, helping MI professionals run successful businesses. Please read this