Social Media in 2021: 5 Ways Your Strategy Must Evolve

You know that social media is a critical tool for not only driving sales but also for engaging with your customers and community. But in the past year, the world has changed: People are spending more time than ever online, platforms are evolving and tactics that have worked in the past aren’t having the same impact. In this session, Reverb’s Mallory Nees—who leads strategy for Reverb’s social media channels, with more than 2.1 million combined followers—helps you rethink your social media strategy for 2021. You’ll walk away with actionable tips to help you connect online with the audiences that matter to you most.

This session originally aired during NAMM Believe in Music Week in January 2021.