the inspiration begins here

July 13 - 15, 2017 · Music City Center · Nashville, TN | July 12 • Retail Boot Camp

Believe in Music

What's New

Summer NAMM App and Show Map Released

Get a first look at 2017 Summer NAMM with the all-new app, now available to update or download in your app store. You can also view the web version here.

American Eagle Awards to Honor Crystal Gale, Patti Smith and Harry Shearer

The National Music Council has announced that Grammy®-winning songstress Crystal Gayle, singer, songwriter and poet Patti Smith, and comic, actor, writer, musician and creators' rights activist Harry Shearer will be honored at the organization’s 34th Annual American Eagle Awards on Thursday, July

The Parnelli Awards to Relocate to The 2018 NAMM Show

NAMM has formed an alliance with Timeless Communications Corp. (TCC), publisher of Projection Lights and Staging News (PLSN), Front of House (FOH) and Stage Directions to serve the live event production community at The 2018 NAMM Show in Anaheim, January 25-28, 2017.

7 Low-Cost Promotions to Grow Your Lesson Program

Imagine running a music lesson program that not only turns a profit but also increases your retail sales. In this NAMM U session, Paul Myatt, director of Forte School of Music in Australia, discusses the proven, low-cost guerilla marketing tactics that he’s used to build Forte into a program with more than 4,000 students across 12 locations.

Oral History: Perry Celia

Perry Celia is known for his successful career in the sales representative field of the music industry. Early in his career, he worked with Don Griffin during the day at West LA Music, while pursuing his musical career by night.

Best Communities for Music Education Announced!

Districts and schools that are recognized as a Best Communities for Music Education (BCME) have been announced.

Latest Videos

Upcoming Dates

May 24, 2017
Directory Deadline
June 7, 2017
Priority Booth Assignment Deadline
June 16, 2017
Exhibitor Appointed Contractor Submission Deadline
June 16, 2017
Booth Construction/Variance Deadline
June 22, 2017
Deadline to Cancel Hotel Rooms Without A Penalty
June 23, 2017
Freeman Online Discount Deadline
June 28, 2017
Free Badge Deadline
July 13, 2017 to July 15, 2017
2017 Summer NAMM
July 26, 2017
Initial Map Release
July 26, 2017
Mobile App Available
August 2, 2017
Badge Registration Open
October 25, 2017