Creator Lounge & Studios
Attention exhibitors! Maximize your brand's reach at the NAMM Show by connecting with top influencers and creators in NAMM's Creator Lounge & Studios. This vibrant space offers a premium lounge and a fully functional production studio, providing influencers with everything they need to create on-the-spot content. Take advantage of this unique opportunity to showcase your products and collaborate with today's most influential voices!
Features
Chill
Calling all influencers, content creators, and podcasters! Recharge and refocus in the exclusive NAMM Creator Lounge. Step away from the show floor buzz, relax in style, and get productive—whether it's catching up on emails or editing your latest content. Don’t miss this chance to elevate your experience and stay ahead of the game!
Connect
Looking for the perfect spot to connect? Secure dedicated meeting space to host one-on-one business meetings with key clients. Want to amplify your brand's impact? Take it up a notch by booking a full lounge takeover for a breakfast or happy hour. It's a prime opportunity to showcase your product to a group of top influencers and leave a lasting impression!
Create
Next to the lounge are studios for live and recorded content creation. These spaces are optimized for audio and video production, with tools to bring content to life. Want your product featured? Add it to the Creator Lounge library, where creators can showcase it and amplify your brand's visibility!
Takeover Package
Supercharge your brand’s exposure with a 90-minute takeover of NAMM’s Creator Lounge & Studios. Choose between a sponsored breakfast (Friday or Saturday) or a high-impact happy hour (Thursday, Friday, Saturday) to network, showcase your products, and collaborate with top industry influencers. NAMM will invite an exclusive list of social influencers, content creators, and podcasters, while you can bring your team, endorsed artists, and creators to maximize your reach and create powerful content. This is your chance to directly connect with the biggest voices in the industry and elevate your brand!
Creator Lounge Exclusive Takeover
$12,500
Your Takeover Includes:Premium lounge space for 90 minutesDesignated area for product display and demosChance to participate in our content creator product dropShout-out in NAMM digital promos and onsite lounge signageA list of registered top-tier creators (no contact info)Sponsor covers food and beverage, ordered through Aramark at the Anaheim Convention Center.Bring your brand, your energy, and let’s make some content magic.
Non-Exclusive Sponsorship
$3,750
- Premium room takeover for 1.5 hours for breakfast or happy hour. Takeover will be shared with 2-4 additional brands.
- Designated area for product display and demonstrations
- Opportunity to contribute to content creator product drop
- Inclusion in digital marketing campaigns inviting content creators
- Inclusion in signage at lounge entry thanking sponsors
- NAMM to provide basic food and beverage during takeover.
A La Carte Options
Creator Lounge Gear Showcase
$1,000
Get your gear into the hands of the industry's top influencers by featuring it in the Creator Lounge Product Library. Creators can check out your product during content sessions—giving it real-time exposure in videos, streams, and social posts. The library includes secure check-in and check-out, so your gear is always in good hands. Want to boost your reach even more? You can choose to donate your product for an auction.This is a non-exclusive opportunity and all items must be pre-approved by NAMM. Space is limited—lock in your spot and let the content (and buzz) roll!
Content Creator Product Drop
$1,500
Make a statement where it counts—inside the NAMM Content Creator Lounge. Include one branded item of your choice for NAMM to distribute directly to top influencers, content creators, and tastemakers shaping what’s next in music, sound, and entertainment tech.It’s your moment to be discovered, shared, and remembered.High-impact. Low lift. Maximum exposure.
Creator Lounge Activation
$3,500
Space is limited, and all activations require NAMM approval. Sponsors are responsible for handling install logistics including materials, electrical, and labor. Make your mark—leave a lasting impression that keeps the industry talking!
Content Creator Lanyard
$7,500
This all-in turnkey opportunity covers printing, shipping, and distribution, so your logo stays front and center while they capture, post, and tag their way through the show. Maximum exposure, minimal hassle.