Essential Tips for a Successful YouTube Channel

Chicago Music Exchange has one of the most popular YouTube channels in music retail, boasting more than 100,000 subscribers and the hugely popular “100 Riffs” video. But aside from embarking on a quest to create the elusive viral video, how else can you build a strong brand and loyal audience on YouTube? Chrissy Hansen, marketing director of Chicago Music Exchange, will show you realistic and proven ways to make video an integral part of your retail marketing strategy.