Ken Dattmore

Ken Dattmore was the Marketing Manager for Yamaha’s strings department, a role that reflected his lifelong passion for the music products industry. He began his career with the William Lewis & Son Company, which helped place violins into the hands of thousands of young music students around the world. Ken later operated his own company, Pegasus Strings, before joining Yamaha. During his time there, he played a key role in the growth and recognition of the electric violin, which earned a Best in Show honor at the 2016 NAMM Show—a moment of great pride for him. In addition to his professional achievements, Ken was a mentor to many throughout the industry, generously sharing his knowledge, guidance, and encouragement with colleagues, emerging professionals, and fellow advocates for music education and performance.