Larry Moudy

Larry Moudy sang and played guitar for the musical group Up With People beginning in 1967. After being drafted and serving in the Vietnam War with the 101st Airborne, he returned to the group to sing, perform, and help manage the tours. In 1975, he was hired by Fender during the CBS years and later played an important role in the company’s rebirth in the early 1980s under the leadership of Bill Schultz. In addition to serving as sales manager for the U.S. and Canada, Larry also created the company’s Intranet database, which provided dealers with access to order placement, order status, account status, and inventory availability during times when phone support was not available.