Roy Elkins

Roy Elkins is a longtime music technology entrepreneur whose work has helped drive innovation across the music industry for nearly four decades. As founder and CEO of Broadjam Inc., Roy created a platform designed to support independent artists while partnering with organizations such as the Academy of Country Music, Warner/Chappell, NAMM, and the TEC Awards. Broadjam has served a vast global community of musicians and is recognized for providing artist-focused services, including networking opportunities and professional development tools. Prior to launching Broadjam, Roy served as Vice President of Sales and Marketing at Sonic Foundry and held several director-level positions at Ensoniq Corporation, including Training and Artist Relations. Earlier in his career, Roy gained valuable retail experience with Chuck Levin’s Washington Music Center and Amro Music in Memphis. Throughout the years, he has cultivated strong relationships with artists, executives, and industry leaders worldwide. Committed to empowering songwriters and musicians, Roy has been an active supporter of educational and nonprofit initiatives. A frequent speaker at colleges, conferences, and industry events, he shares insights on entrepreneurship, sustainable careers in music, and the realities of the creative business. As a musician and songwriter himself, Roy brings a personal understanding of the artist journey to his work.