William C. Everitt


Oral History Information

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Mr. E's Music

William C. Everitt was one of the big names in the music products industry from the equally big state of Texas. As a musical retailer, he assisted in the development of the industry and the way instruments are sold. With an eye on the business side of the operation, Mr. Everitt worked to grow the Brook Mays Company, beginning in the 1950s. He later opened the string of Mr. E’s Music stores in the Dallas area, playing an important role in the quality of instruments brought into and sold in Texas. His skillful approach to the business was passed down to his son, Bill Everitt, who served as the NAMM President from 1993 to 1995. Bill Sr. lived to be 99 years old!