5 Days of Events • 3 Days of Exhibits
Get ready for The NAMM Show — the ultimate gathering for music, sound, and event technology. Discover new gear, connect with industry pros, and be inspired by everything that makes music happen. Don’t miss it!
Events: January 20-24, 2026
Exhibits: January 22-24, 2026
Anaheim Convention Center • Southern California
What's New at NAMM
Attend The 2026 NAMM Show
The NAMM Show is where you get exclusive access to entrepreneurial and leading brands and their latest music product releases. Register for the show to demo musical instruments, gear and music technology of all kinds, expand your career through educational sessions, build your network and get current with the industry’s latest trends.
Exhibit at The 2026 NAMM Show
This is the annual gathering place for the music industry, where brands have a singular opportunity to promote their innovative offerings and forge pivotal relationships with new and long-time customers. Kick off the year strong by displaying the best of your products and leveraging the face-to-face human connection you only get at our show.
Align your music product with the world’s top brands
Reach tens of thousands of global decision makers, music retailers, influencers, media and business owners
Widen your brand’s reach with unique sponsorship and curated showcase opportunities
Grow Your Brand
Booth Options
Expand Your Reach
Become a Sponsor
Shine in a Curated Space
Be Part of a ShowcaseBecome a Member
NAMM is the global association for music product manufacturers, retailers and music industry professionals who want to grow their businesses and careers. We aim to strengthen our industry by providing members with exclusive access to NAMM events, year-round education, business discounts, networking groups and opportunities to participate in policy advocacy. Join us today or log in if you’re a member.
Exclusive Access
Industry Insights
