George Osztreicher pioneered importing and exporting guitar and violin strings in the United Kingdom back in the 1960s. He formed British Music Strings after working for General Guitar Strings and Cardiff Music Strings. He soon discovered he could have a business based completely on exporting. The first American company to order from George was WMI in Chicago, which owned the Kay brand name. In later years George owned the name and was the first to bring guitars from Korea into the UK.
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