Ivan Mogull had a special connection with the Brill Building in New York City, the long time hub of music publishing for decades. Ivan was born the same year the famed building was built and his father, a foot doctor, was the first tenant. As a boy Ivan ran the halls and got to know many of the other tenants in the Brill Building, including music publishers and musicians. He recalled meeting Tommy Dorsey, Harry James and Frank Sinatra. Ivan was hired as a counter boy to assist with the stock of the publishers and grew up in the business. He created his own firm and helped promote several hit recordings in the early days of rock and roll including "Running Bear" and "Itsy Bitsy Teeny Weeny Yellow Polk-A-Dot Bikini."