Oral History Information
Sammy Ash was named after his grandfather, the founder of the Sam Ash Music Company in New York City. Like his grandfather, Sammy had a deep passion and understanding of the music business and although both men faced different challenges in different eras, they both felt customer service was the highest priority. Sammy played a vital role in the company’s expansion, overseeing the purchase of several new store locations as well as the construction of others throughout the United States. He was just 65 years old when he lost his battle with melanoma.