The MUSIC Begins Here

NAMM VIP Program

Become an NVP!

It's our way of saying “thanks” for all you do to support NAMM!

Retail member companies qualify for the NAMM VIP Program. Qualified companies are allotted a certain number of NVP Buyer badge upgrades, giving you instant access to:
  • On-site lounges, with food and drink for purchase
  • Priority entry to daily NAMM U Breakfast Sessions *
  • Priority hotel booking for The 2024 NAMM Show
  • Complimentary parking
  • Complimentary snacks and beverages at the Member Center
  • Visa and translation support
  • Early exhibit hall entry when escorted by an exhibitor

When registering for Buyer badges for your company, simply select which individuals should receive the NVP benefits. Each qualifying company has a pre-determined allotment of NVP badge upgrades. Please note: NVP badge upgrades are not in addition to your regular badge allotment.

*Priority Access to NAMM U Breakfast Sessions

  • Arrive at the Anaheim Convention Center, Level 3, Ballrooms A & B between 7:30 - 7:50 am each show day (Thursday, January 25, Friday, January 26, Saturday, January 27, and Sunday, January 28) for early entry. Please note this is a NEW location, and the Anaheim Convention Center lobby will open at 7 am, so you can be in the line up to access NAMM U Breakfast Sessions early!

We look forward to seeing you at The NAMM Show!

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The NVP Program Is Sponsored By