Former Arkansas Governor and part-time bass guitar player Mike Huckabee sits down with NAMM CEO & President Joe Lamond to discuss his personal love of music  and commitment to music education as a permanent part of the curriculum for children in the U.S.  Huckabee recently launched a new benefit album called “I Wanna Play!: An Album to Put Musical Instruments into the Hands of Every Child i
Sammy Ash shares stories about growing up in the family business, Sam Ash Music Stores, and working his way from the bottom up through the ranks to become COO. Sammy is proud of the Ash Family legacy—his grandparents opened the first Sam Ash Music in Brooklyn, N.Y., in 1924—and talks about his commitment and passion for the business, his employees and the industry.
NAMM President and CEO Joe Lamond welcomes industry legends and old friends Vic Firth and Bob Zildjian to share stories about their early business beginnings and how they've led their companies, Vic Firth Inc. and Sabian through lean and prosperous years.
Presented By Brian Reardon, George Hines, Gordy Wilcher, Mike Guillot, Victor Salazar, Zach Phillips
With many exciting new products at the show, it’s sometimes difficult to make sure you’ve seen all the important new items. Join Music Inc. publisher Frank Alkyer and a panel of retail buyers, media and gear heads as they scour the aisles and dig into the merchandise to find the best products, ideas and trends.
Presented By Brian Majeski, Kevin Cranley, Mark Dobosz
Joe Lamond & Guests
Joe Lamond interviews Tom Bedell, a savvy business owner whose passion for music making has fueled the buzz around and success of his guitar company, Two Old Hippies, Inc.
Yoko Ono Lennon, musical artist and wife of the late John Lennon, talks about the efforts of the John Lennon Educational Tour Bus, which gives teens the chance to make and record music of their own, and shares her personal views on how music making helps to “heal” the world.
Remo Belli of Remo, Inc., shares stories about his early musical beginnings, the inception of his business and his company’s efforts to promote the potential health benefits of music making.
Music industry legend Quincy Jones sits down with NAMM President and CEO Joe Lamond to discuss his career, his passion for music and to accept the NAMM Music for Life Award, the industry’s highest honor acknowledging Quincy’s efforts to inspire people through music, as well has his lifelong support of music and music education.
NAMM President and CEO opens the fifth annual Breakfast of Champions session, a fascinating gathering of the industry’s best and brightest.

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