Career & Business

Musicians love their instruments. Perhaps there’s no better demonstration of this fact than the love that musicians have for their guitars. From Eddie Van Halen’s “Frankenstrat to B.B. King’s “Lucille” and Jerry Garcia’s “Tiger,” the guitar is often an extension of the musician as a beloved family member.
The NAMM Young Professionals (NAMM YP) offers an opportunity to connect, grow, and network with other industry professionals under 40 years of age.
Few events in history can freeze a single moment in time and unite the vastly different populations in the world. However, 20 years ago, NAMM Members and the world witnessed this anomaly in the aftermath of September 11, 2001.
NAMM Member and drumstick manufacturer, ProMark, is committed to restoring the lush landscapes of Tennessee by planting trees through the company’s “Play. Plant. Preserve.” initiative, a reforestation project that is part of a pledge to operate sustainability.
West Music staffed its first board-certified music therapist in 1994 and has continued to grow for 26 years. This success led to West Music's Music Therapy Department, a stand-alone business that employs nine full-time music therapists.
Bose builds on a tradition of product innovation by offering an alternative option for headphone users with its Bose OpenAudio™ technology.
Musicology, the Canadian-based NAMM Member, is looking to improve the online music lesson experience for both teachers and students.
Last month, Gibson Gives launched TEMPO, a project dedicated to addressing the abuse of opioids and helping those with substance abuse issues and their loved ones cope with the effects of addiction.
Paul Reed Smith (PRS) Guitars launched its PRS Guitars Pulse Artist program in 2020 “to support PRS players around-the-world by highlighting PRS players who are making waves in their local music scene.” In December 2020, the program announced its freshman class of 84 artists and encouraged fans to follow along their creative, musical journeys.
The new year marked a milestone for Taylor Guitars, the San Diego-based leading global manufacturer of acoustic guitars as Bob Taylor, Kurt Listug, and Andy Powers officially transferred ownership to their employees through an Employee Stock Ownership Plan (ESOP).
Often considered works of art themselves, Yamaha is taking instruments that are no longer fit for playing and turning them into canvases for creative expression.
Stephen McSwain started building guitars in 1992 as a hobby in Los Angeles, California. He became a luthier as a creative outlet that flexed his wood carving abilities that began with an old Dremel and Exacto carving knife as a child.

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