Breakfast of Champions

In the near future, 70 percent of the population will be walking around with a super-computer in their pockets; the sharing economy will upend the very concept of ownership; and all indicators suggest we’ll spend part of the day in our own virtual worlds. How will the music products industry fit into this new reality? To explore that question, The 2017 NAMM Show kicks off with the ultimate innovation summit, “Breakfast of Champions.” In a series of one-on-one interviews, NAMM President and CEO Joe Lamond will speak with the biggest innovators in the music industry, and beyond, about how they’re creating the future right now. A must-attend session for NAMM members wanting to chart the future of their businesses for the years ahead.