AI-Driven Strategies to Win on Instagram and TikTok in 2026

Want better results on social media? In this NAMM Idea Center session from The 2026 NAMM Show, marketing strategist Tracy Hoeft of Amplify 11 shared the framework he uses to help brands, retailers and creators grow on Instagram, TikTok and YouTube. Discover how to use AI tools like ChatGPT to spark stronger ideas, sharper hooks and more engaging videos — without losing your authentic voice.