NAMM Foundation’s Mary Luehrsen Honored For Music Education Advocacy
Musical Merchandise Review bestows Luehrsen with Don Johnson Industry Service Award
For her tireless efforts on behalf of music education, NAMM Foundation executive director Mary Luehrsen will be honored with the Don Johnson Industry Service Award by Musical Merchandise Review (MMR) magazine. MMR awards the honor annually to music industry professionals for outstanding and meaningful support of music education and advocacy at the community and national level. The award will be presented to Luehrsen during a SupportMusic live webcast, Saturday, January 24 at 2 p.m PST during the NAMM Show.
“This year, the selection committee for the Don Johnson Industry Service Award quickly and unanimously agreed upon their choice of recipient,” said Christian Wissmuller, executive editor of MMR, “Mary Luehrsen is the driving force behind so many effective initiatives that expand and strengthen music education and the culture of making music – it’s no exaggeration to say that everyone in the MI industry has been positively impacted by her tireless efforts.”
As NAMM Foundation executive director and director of public affairs and government relations, Luehrsen is NAMM’s chief strategist for education policy and music education advocacy. Her work for the Foundation has significantly enhanced the visibility and reach of the organizations’ music research support, and philanthropic and public service programs. Luehrsen spearheaded the development of the SupportMusic Coalition, which has galvanized more than 8,500 affiliated national and international organizations working to boost community-based music education advocacy efforts.
Luehrsen started her career as a 20-year professional flutist and taught elementary general music, band, and secondary instrumental music for 16 years.
The Don Johnson Industry Service Award was established in honor of former MMR editor Don Johnson, who passed away in 2008. According to Wissmuller, the award honors individuals who embody the best attributes of the music products industry. Last year’s award recognized John D’Addario, Jr. and Jim D’Addario. Mary Luehrsen will appear on the cover of MMR’s February 2015 edition distributed at the NAMM Show.
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About NAMM Foundation
The NAMM Foundation is a non-profit supported in part by the National Association of Music Merchants and its 9,200 members around the world. The NAMM Foundation works to advance active participation in music making across the lifespan by supporting scientific research, philanthropic giving and public service programs. For more information about The NAMM Foundation, please visit www.nammfoundation.org, Facebook, Twitter and YouTube.
Media Contacts
NAMM Communications - John Dolak, Director
johnd@namm.org
619.735.4028
VITTEK PR – Josh Vittek
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The Lippin Group
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201.317.6618
About NAMM
The National Association of Music Merchants (NAMM) is the not-for-profit trade association representing the $18.1 billion global music products industry, with a mission to strengthen the music industry and promote the pleasures and benefits of making music. Comprised of more than 9,000 member companies and individual professionals worldwide, NAMM supports an industry that employs more than 400,000 people globally. Through its programs, events and advocacy efforts, NAMM advances a shared vision of a thriving, innovative and inclusive music products industry where every person has access to the joy of music-making. NAMM also operates The NAMM Foundation, investing in the future of music through the support of education, global grantmaking and featured programs that expand participation in music across all ages and stages of life. Headquartered in Carlsbad, Calif., NAMM serves as a leading voice for the global music products industry through public policy, advocacy, education and other member services. For more information, visit NAMM.org, and learn more about NAMM’s Vision, Mission & Objectives at NAMM About Page.