NAMM University Unveils New Sales Program for MI Professionals

Carlsbad, Calif.

NAMM University expanded its regional professional development courses with the addition of “Real World Sales III—Selling to Today's Customers,” held throughout April in Cleveland, Cincinnati and Salt Lake City.

The program, taught by veteran sales trainer Greg Welsh, is ideal for experienced sales professionals who are looking for ways to improve their sales effectiveness with today’s consumers, gain some new ideas and sharpen their edge in the ever-changing retail market. This course is a follow-up to the highly successful Real World Sales I and II programs that NAMM U has offered in the past.

"Greg always does a great job of making his sales training programs simple, real-world and effective for front-line salespeople of all experience levels," said Randy Beck, director of professional development, NAMM. “And with this new program, we're addressing some of the most challenging issues facing MI salespeople today.”

"I would recommend NAMM U to any salesperson—not just with music stores," said Gary Zoz II of Willis Music.

"I really liked the course because it provided me with many different solutions to everyday sales problems," said Irina Potekhina of Summerhays Music Center.

Welsh also created a NAMM U Online course, “Building a Sales Relationship 2,” which is accessible at nammuniversity.com.

NAMM University offers a number of ways for association Members to take advantage of its professional development courses, from popular regional training seminars and the plethora of free sessions available at the NAMM trade shows to its convenient online classes. In the past year alone, more than 6,000 people have taken a NAMM U course or seminar offered regionally or at a trade show.

For a schedule of regional and online courses offered through NAMM University, interested parties can log on to nammuniversity.com or call 800.767.6266.


Media Contacts
NAMM Communications - John Dolak, Director
johnd@namm.org
619.735.4028

VITTEK PR – Josh Vittek
josh@vittekpr.com
760.505.5674

The Lippin Group
namm@lippingroup.com
201.317.6618

About NAMM

The National Association of Music Merchants (NAMM) is the not-for-profit trade association representing the $18.1 billion global music products industry, with a mission to strengthen the music industry and promote the pleasures and benefits of making music. Comprised of more than 9,000 member companies and individual professionals worldwide, NAMM supports an industry that employs more than 400,000 people globally. Through its programs, events and advocacy efforts, NAMM advances a shared vision of a thriving, innovative and inclusive music products industry where every person has access to the joy of music-making. NAMM also operates The NAMM Foundation, investing in the future of music through the support of education, global grantmaking and featured programs that expand participation in music across all ages and stages of life. Headquartered in Carlsbad, Calif., NAMM serves as a leading voice for the global music products industry through public policy, advocacy, education and other member services. For more information, visit NAMM.org, and learn more about NAMM’s Vision, Mission & Objectives at NAMM About Page.