Audiomusica

Marcelo Aravena is a Chilean music industry executive whose leadership has helped strengthen one of South America’s most influential musical instrument retailers. As business director for Audiomusica, Marcelo has supported the company’s growth into a nationwide organization with more than 20 retail locations, a thriving e-commerce platform, and a reputation for offering a comprehensive range of musical instruments and professional audio equipment. Audiomusica is recognized for distributing leading global brands while also developing its own lines, reflecting a balance of internati

Alvaro Morales is a music industry professional whose career reflects a deep understanding of both the artistic and commercial sides of music. As Commercial Manager for Chile and Peru at Audiomusica, Alvaro plays a key role in guiding product strategy and supporting a broad network of musicians and audio professionals across the region. His connection to music began early as a DJ, later leading him to open his own record store and design a personal recording studio — experiences that strengthened his appreciation for sound technology and the creative process.