La Bella Strings

Lorenza Cocco takes great pride in her family’s remarkable history in instrument string making, a tradition that dates back to the 1600s. While the La Bella Company is world-renowned for its strings, few know that at one point the family also crafted church bells—an example of their deep roots in artisanship and sound. Though Lorenza always knew she would one day contribute to the family business, she first pursued her own professional path, developing her business acumen as a stock trader on Wall Street. After spending time living and working in New York and Europe, she felt the

Daniel Mari followed in the footsteps of his father in running the Mari String Company in New York City. While serving as president of the company, Daniel worked hard to expand the product line as well as open the company up to serving the growing global market. In addition to exhibiting at NAMM and the Frankfurt Fair, Daniel supported many music educational programs. In 1946, when the NAMM Show returned after a two years hiatus due to World War II, a young Daniel Mari was among the enthusiastic attendees who was responding to a surge in the demand for musical instruments and acce