Edna Adams has been a mentor to many within the music publishing and music retail business since first entering the industry in the early 1970s. She joined Charlie Hansen Music Publishing and Warner Brothers Publishing for which she traveled to dealers around the country. Her extra attention to details provided suggestions on product placement in the stores and ideas on bringing more customers to the store through special programs and promotions. Edna approached her customers with the theory that if they succeeded, she would be successful. After leaving Warner Brothers she worked for FKH Publishing before joining World Wide Music Publishing in 2010.