Video is critical to marketing your business, but every social media platform calls for a different strategy. Whether it’s YouTube, Instagram or Facebook, you’ll want to know about the ins and outs, do’s and don’ts, and latest updates on video for each platform. Join moderator Tim Spicer of Spicer’s Music for this special video-marketing double session. He’ll be joined by a panel of rock-star marketers in the music business to reveal their video success secrets for YouTube, Instagram and Facebook. They’ll cover how they use different social platforms for video, why they might abstain from a particular platform, and examples and best practices from each. Refresh your video strategy for the new year! A must-attend session for anyone who wants to use video to market his or her business.
How do the most original thinkers, visionaries and non-conformists approach the business of musical products? How have their unconventional mindsets driven their uncommon success? And not least of all, what can we learn from them—and take back to our own companies? Find out at “Breakfast of Champions,” the ultimate NAMM Show kick-off and celebration of the music products business. In a series of one-on-one interviews, NAMM President and CEO Joe Lamond will explore the concept of originality with a think tank of the most original minds in the industry, along with special guests. They’ll deliver the insight, perspective and inspiration you need to not only stay ahead of the curve but to continue to rethink your business for the years ahead.
Tuesday, January 22, 2019 — 8:30 am to 11:30 am
The 2019 NAMM Show kicks off on Tuesday, Jan. 22 with the annual NAMM Foundation Day of Service at an Anaheim elementary school. NAMM member volunteers are needed to unpack and tune instruments; assist sixth graders during facilitator-led music making sessions; and pack and load instruments when the sessions are complete. Transportation provided.
Black Violin is composed of classically trained violist and violinist Wil B. and Kev Marcus, who combine their classical training and hip-hop influences to create a distinctive multi-genre sound that is often described as “classical boom.” Black Violin has shared stages with top names including Kanye West, Aerosmith and Tom Petty, and has creatively collaborated with the likes of Wu-Tang Clan, Wyclef Jean, and Alicia Keys. Black Violin ’s most recent record, Stereotypes, debuted at #1 on the Billboard Classical Crossover Chart and at #4 on the Billboard R&B Chart. NPR praised the album and band, saying “their music will keep classical music alive for the next generation.”
Drum up enthusiasm for music making at NAMM’s annual All-industry Drum Circle, a can’t-miss NAMM Show rhythm celebration! Blow off some steam and get ideas for setting up fun, group-based Community Music Making experiences. Percussion instruments provided. Brought to you by NAMM in collaboration with Remo, Inc.
Roomful of Pianos features piano compositions and arrangements for 15 piano players. Friday night Roomful features Paul Dukas, "The Sorcerer's Apprentice," (1897) arranged by Jeffrey Shumway, Conductor: Kimo Furumoto.
Friday, January 25, 2019 — 6:00 pm to 10:00 pm
The 2019 She Rocks Awards will take place on Friday, January 25, 2019 at the House of Blues Anaheim at 7:30 p.m. This high-energy evening includes live music, awards and speeches, celebrity appearances, a fabulous silent auction, amazing gift bags and so much more! Tickets are now on sale, available in four tiers that include dinner and more. This event is open to the public; a NAMM Show badge is not required to attend the She Rocks Awards.
A night of magic where the industry’s greatest stars gather for good drink, good food and the privilege of honoring our very best in event technology.
6:00 PM: Pre-Show Festivities & Cocktail Party
7:00 PM: Dinner & Awards Ceremony
10:00 PM: After-Party
Grammy-winning composer and conductor Eric Whitacre headlines The Grand Rally for Music Education, featuring audience participation in choral arrangements directed by Whitacre. Special encore viewing of Deep Field, a new film by Mr. Whitacre inspired by the iconic Hubble Telescope Deep Field images to follow performance, with a meet and greet with the composer. Featuring pre-show performance by trumpet soloist Jonathan Dely. Learn your vocal part for The Grand Rally For Music Education by viewing the scores for "Cloudburst" and "Fly to Paradise," courtesy of Noteflight, a Hal Leonard Company.
Roomful of Pianos features piano compositions and arrangements for 30 piano players. Saturday night’s repertoire Claude Debussy, "Nocturnes: Nuages and Fêtes," (1899) arranged by Jed Distler (world premiere), Conductor: Kimo Furumoto.