Jennifer Gershon

Jennifer Gershon developed her love of music early in life, inspired by her mother’s passion for The Beatles. Her creativity and keen attention to detail first led her into the fashion industry, where she honed her skills in design and presentation. Jennifer later transitioned into the consumer electronics field, joining a division of Yamaha Canada, where she discovered a new outlet for her creativity through marketing and digital content. When that division merged with Yamaha’s musical instrument group, she was thrilled to combine her professional expertise with her lifelong appreciation for music. Supporting the marketing needs of both divisions, she found deep satisfaction in knowing that her work helped musicians connect with the gear and instruments that inspired them. To this day, she still gets excited when her efforts lead to those meaningful connections. Jennifer participated in the 2025 Women of NAMM (WoN) Leadership Summit, a yearly event designed to foster leadership development and expand participants’ professional networks.