Every year, my store, Damm Music Center, hosts a holiday concert called "The Best Damm Christmas Concert." This year, it's a week before Christmas.
Everyone on my staff plays an instrumen...
Every year, we hold a Rummage Sale on Black Friday weekend. We use it to clear out old inventory before year end and get people into our store. Attendance has been building since we start...
In less than one minute, Don Tegeler of Tegeler Music shares his big idea: Hold a benefit concert on Labor Day for your non-profit organization of choice. This year, Tegeler hosted a conc...
Music retailers often spend time analyzing their retirement accounts but forget about the value of their own businesses. In many instances, this may be your largest retirement asset. And ...
The holiday season is a busy time. Teachers conduct a ton of recitals, the media gets flooded with ads and our clients are busy making plans with family. People pay less attention to what...
We offer a promotion in April and May that not only keeps our lesson program bustling all summer long but also brings in a huge crop of new students.
Customers who purchase a package of 2...
We offer a promotion in April and May that not only keeps our lesson program bustling all summer long but also brings in a huge crop of new students.
Customers who purchase a package of 2...
Donovan Bankhead of Springfield Music shares his big idea: Use Google Apps to stay organized and improve your business. He's used this service at his music stores to do everything from sh...
During the holidays, you'll come face to face with more new customers than usual, giving you a chance to earn their current and future business. Here are 10 selling pointers to help you b...
The fourth quarter is here and, with it, Black Friday—the annual gunshot to start the race to Christmas.
This time of year can be challenging for independent music stores that don't have ...
When the recession hit, large retailers began offering more layaway promotions. Customers had become more price-conscious, and layaway made large purchases more justifiable in people's mi...
2012 was our best year ever. We also had our best December and our best fourth quarter to date. We had the benefit of a new, expanded showroom, which featured a laid-back vibe with living...