Presented By Robin Sassi and Kimberly Deverell
What happens when customers get behind on instrument rental payments or rental instruments aren’t returned? At 2015 Summer NAMM, Robin Sassi and Kimberly Deverell of San Diego Music Studio gave music retailers the lowdown on collections for rental instruments. Sassi and Deverell spoke frankly from 21 years of experience in business and shared valuable tips on how to avoid pitfalls, improve collections and help the bottom line.
Presented By Jared Fisher
Shipping is more important than ever to your customers and your business. In the past decade, the shipping wars between major carriers UPS and FedEx have resulted in substantial price hikes. Tariffs for ground and air shipments will keep increasing.
Presented By Bryan Van Suchtelen
Eighty-eight percent of consumers are more likely to make a purchase from an online shop if it promises free shipping. Still, several factors need to be taken into consideration when determining if offering free shipping is feasible for your retail business. Bryan Van Suchtelen of Lojistic weighs in.
Presented By Jay Baer
In our mobile, social, right-now world, consumers speak their minds like never before—in-store and online. This presents a huge opportunity to music businesses willing to embrace comments and complaints. Join Jay Baer, digital business expert, entrepreneur and marketing guru, for this eye-opening and entertaining Breakfast Session on customer service in the modern era.
Presented By Josh Linkner
Most companies have tons of creative buzz and big ideas. So why do some get game-changing results while others miss the mark? The answer: Successful companies have a process for turning creativity into action. In this NAMM U session, four-time tech entrepreneur, New York Times best-selling author and jazz guitarist Josh Linkner discusses innovation in a way you’ve never heard before. Unleash your innovation now!
Presented By Jeff Ponte
There’s nothing more important to you than family. However, your family owned business supports your family, so when it comes to protecting both of them, you need to consider your moves carefully. Music industry veteran Jeff Ponte weighs in on the first steps to take when thinking about succession.
Presented By Will Mason
You only get one chance to make a first impression online, and it starts with your website. Will Mason of Mason Music has invested a lot of time, energy and money into his company's website and says it has been worth every penny. Here, he shares five things that every music store can do on its website to strengthen its brand and drive sales.
Presented By Billy Cuthrell
Want to take your music store to the next level? At the 2015 NAMM Show, Billy Cuthrell of Progressive Music revealed the latest tech tools to get you started. Discover how these easy-to-use, retail-friendly technologies—everything from beacon applications to Smart Boards—can help solve common issues and put money back into your bottom line.
Looking to update your store design? Gayle Beacock of Beacock Music, a NAMM Top 100 Dealer for Best Merchandising, has broken down effective store design to a science. Here, she shares her tips for creating a showroom that stands out from the rest. Find out how to take your retail environment to the next level for a bigger “wow” factor—and bigger profits.
Presented By Leslie Faltin
Want to use Amazon.com and eBay to grow your retail business, increase your sales and expand your customer base? Instrumental Music Center has developed a secondary income stream by selling on these platforms. Here, company co-owner Leslie Faltin reveals her proven success strategies.